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Departments May–June 2018
4 Up Front 24 Make the Connection
by Christopher L. Williston, CAE Check out our preview of IBAT’s 2018 Leadership
6 General Counsel’s Corner Conference, June 14–16 in San Antonio. This
by Karen M. Neeley annual event is the perfect opportunity for the next
8 Services Spotlight generation of community bankers to learn more about
by Ronnie A. Miller the industry—and learn from one another.
10 The Compliance Guy 28 Prove It!
by Kelly Goulart, CRCM CAMS CIA by Debi Barnes
12 The Baker Group If you claim that your bank provides excellent service,
by Lester Murray you really ought to provide the evidence. Customer
14 News service can—and should—be measured. A marketing
expert offers seven steps to make that happen.
18 Welcome New IBAT Members
20 People 32 Otting Takes Office
22 Calendars Last November, Joseph Otting was sworn in as the
nation’s 31st comptroller of the currency. In this Q&A,
The Texas Independent Banker he offers his take on the current state of the banking
is published bi-monthly by Independent industry and the OCC’s plans to help it thrive.
Bankers Association of Texas, 1700 Rio
Grande St., Ste. 100, Austin, Texas 78701, 36 Banking on the Best
512/474-6889, www.ibat.org. by Lindsey Gehrig
© 2018 Independent Bankers Association June 22 is the deadline for entering IBAT’s signature
of Texas. All rights reserved. The contents bank awards program, the Best of Community
of this publication may not be reproduced Banking, which recognizes association member banks’
by any means, in whole or in part, without efforts to better the quality of life for those around
the prior written consent of the publisher. them. Here’s what you need to know to enter.
Neil Ferguson, Editor
Darlene Revers, Advertising Manager
Bonnie Kankel and Lindsey Gehrig,
Contributing Editors
MAY–JUNE 2018 | 3